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KN Softic

Social Media Marketing

Master digital marketing in this 3-month comprehensive course covering professional account setup, high-converting Facebook, Instagram, and TikTok ads, management, and analytics.

Beginner On campus 3 months Certificate on completion

About this course

Accelerate your business or marketing career by mastering the strategies behind high-impact social media campaigns.This intensive 3-month program guides you through the entire digital marketing lifecycle. You will start with professional accounts setup and security best practices before moving into advanced paid advertising strategies across Facebook Ads, Instagram Ads, and TikTok Ads. Additionally, you will learn comprehensive social media management techniques to build organic brand presence, and dive deep into insights and analytics to measure performance, track ROI, and optimize campaigns for maximum growth

What you will be able to do

  • Establish, verify, and secure professional social media brand accounts from scratch
  • Design, target, and optimize high-converting ad campaigns on Facebook and Instagram
  • Build creative, trend-aligned advertising strategies to capture audiences on TikTok Ads
  • Manage day-to-day social media scheduling, content planning, and community engagement
  • Analyze platform insights and metrics to track key performance indicators (KPIs) and ROI
  • Scale marketing budgets effectively and report campaign success to clients or stakeholders

What you need to start

  • A computer or mobile device with a reliable internet connection
  • Basic familiarity with social media platforms and general internet navigation
  • No prior paid advertising or digital marketing experience required

What it covers

6 modules · 0 topics · 0 lectures

Learn to set up, verify, and secure professional business pages, Meta Business Manager, and ad accounts across social platforms.

Master Facebook Business Suite, audience targeting, custom & lookalike audiences, ad placements, budgeting, and creative strategies.

Leverage Instagram Ads, Reels marketing, story ad placements, influencer outreach, and visual content strategies to boost brand reach.

Create high-impact TikTok ad campaigns, set up TikTok Ads Manager, utilize Spark Ads, and leverage viral organic trends.

Build long-term content calendars, automate post scheduling, manage community interactions, and build brand loyalty.

Track key performance indicators (KPIs), interpret data dashboards, calculate ROAS/ROI, and optimize ad spend for maximum conversion.

Apply for Social Media Marketing